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Phenotype Network role:
This project was built by the Phenotype Core and CMS (Bespoke) and Server and Strategy team
Project overview
Sponsored by Wowcher and running across the four key Hearst magazine titles, Show month offers readers the chance to win a pair of shows every day in the month of October.
Phenotype did the branding, the design, all the advertising banners and marketing. Plus we built the rather fancy backend from scratch in a very short timeframe. The site continues to work and to be highly successful in terms of traffic and entries, plus has become a focal point for the sales team wishing to repeat its success.
