Phenotype Network role:
This project was built by the Phenotype Core and Illustration team
Project overview
Webfetch are an online search company - part of the Infoseek group. Together with the boys from Duke we redesigned and repositioned Webfetch as a brand. We also created the first set of web banners. These really show off the new brand identity.
These flash leaderboard ads, along with other standard sized units had a real working search field within the banner - a headache for Media Buyers.