Phenotype Network role:
This project was built by the Phenotype Core and Adobe Flash and Server team
Project overview
Created with and for Ketchum London, this site forms part of a major integrated campaign to launch Pantene's new product range.
This site is the first digital Silo - watch this space over the summer.
This flash based questionnaire is designed for those consumers who have switched off to Pantene in the past. Users are guided to the right product for them with in-store sales people.